Vancouver YouTubers: The Struggle of Finding a Community, and Why Most Fail
11:31 PMVancouver YouTubers, where y'all at?
Growing up and living in the city of Vancouver, British Columbia, Canada - you would think there's a a lot of Vancouver YouTubers/Content Creators/Creatives in general - and although I've stumbled across several 'big' YouTube channels - it seems there's a lacking in community/support/help with creators.
You might think that just might be representative of the culture of the city - known for cliques - high school mob mentality, social circles - but another reason might be for the upward trends in YouTube. What I mean by that is with more popularity in being a so called YouTuber comes the fact that.....
more people want to do it. More want to do it = more crowded. So here's my tips on actually being a YouTuber despite the irony that I still don't consider me one.. yet.I usually get contacted by local beginner YouTubers to collaborate but only to find out they really haven't done much.. which gets me to my first point:
1. PUT IN WORK
If you only have 1 video and 10 subscribers; why would I want to collaborate with you? I've been doing this for 2 years - no shout outs, no handouts - posting one video (if not more) a week for 1.5 years - with a lot of blood sweat and tears. As the market gets more crowded - it's a good and bad thing - but putting in the work shows that you take it seriously (even as a hobbyist).
2. YOUR CONTENT LACKS
If I'm not able to relate, see the artistic value, or any sort of value - I am not going to collaborate with someone just for the sake of collaborating. Instead of focusing on collaborating - focus on your videos, production value, camera presence, and constant improvement.
3. CONSISTENCY + PERSISTENCE
Your last post was three months ago - where'd you go? Or.. you post videos consistency but I don't really see much of an improvement. It's a double edged sword. I sometimes catch myself getting to comfy with my content but then once I realize it's not enjoyable anymore for content wise - I throw a curve ball - whether that's incorporating more cinematic cuts, or completely changing topics.
If you understand these three overarching factors and apply them to YouTube - you're good to go. By the way, I don't try to paint myself as this condescending person who posts videos on YouTube - but the truth is a lot of people who say they 'do' YouTube - it's just average - and average doesn't get you anywhere (there's exceptions but that's another story..) - you want to be good. If a person has 10 subscribers but their content is golden - I would check out their stuff - there's exceptions.
Conclusion, put in work - YouTube is a lot harder now - I'm still in the trenches trying to figure it out but I'm not going anywhere; and if you want to come play - you better play. I still remember when I barely hit 50-100 subscribers - I e-mailed people that I looked up to being so excited to work with them but to only find out I get the silent slap in the face of 'no reply' but truth be told - put in the work - and you won't have to introduce yourself.




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